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20 Best Sales Books

SalesHQ

The Complete Idiot’s Guide to Cold Calling

by Keith Rosen


SalesHQ featured author Keith Rosen has written the quintessential book on cold calling: The Complete Idiot’s Guide to Cold Calling. Of course you’re no idiot, but cold calling is one of the most challenging tasks for any salesperson. Rosen has coached thousands of sales people and the process he outlines in this book is a proven method for succeeding at prospecting. Outlining templates for a prospecting system, The Complete Idiot’s Guide lays out in detail how you can get rid of prospect reluctance, build all-important rapport, and construct an unbeatable follow-up practice. Following his lead, you will be able to separate yourself from the competition, by crafting propositions that will get your prospects to talk.

Excerpt: I often hear salespeople use the word “prospecting” and the phrase “cold calling” synonymously. To eliminate any further confusion as you move deeper into this book, let’s draw a distinction between the two… Based on this depiction, cold calling would be defined as the act of calling on or approaching someone with the intention of converting him or her into a prospect."

Next: Sales 2.0 for Dummies


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  • Vegas_2008-101_max50

    kdaven

    about 1 month ago

    2 comments

    I Would make "The Closer" By Ben Gay and 'How to Sell Yourself' by Joe Girard in my Top Ten.

  • Photo_user_blank_big

    YYing

    4 months ago

    2 comments

    Very great book list, very attractive only read the title, hehe,
    but I do not see the <> by KeithM. Eades. It seemed popular in IT coroperation.

  • Desert_landscape_max50

    tammiegonzales

    5 months ago

    2 comments

    The list is great I just got done reading the magic of thinking big . It is another good one. by John Swartz. .

  • Me_max50

    Boykin

    5 months ago

    2 comments

    Great list! ...make it 21 and add: You Can't Teach A Kid to Ride A Bike At A Seminar by David H. Sandler

  • Konrath-casual_max50

    jillkonrath

    5 months ago

    2 comments

    Thanks for including my book, Selling to Big Companies, on your 20 Best Sales Books list. I am honored to be included.

  • Rich089_max50

    rich34232

    5 months ago

    888 comments

    I have 15 of these exceptional books great list

  • 1skip_anderson_bw_web_256x256_max50

    SkipAnderson

    5 months ago

    2 comments

    These are all great books. My only argument is that some of them aren't sales books. "Selling the Invisible" would be on my personal list of 20 top business books, or top 10 marketing books, but it isn't about selling!

  • Gtrplayer_art1_max50

    rjp

    5 months ago

    108 comments

    an instant library of reference material.....

  • 100_0634_max50

    jdoubleel

    5 months ago

    4 comments

    Wow, I really feel like a professional Salesperson today. You guys have suggested 9 books that I already have in my sales library. And guess what? If you read the material and apply it, you will became a better salesperson.

  • 1222957260smile_from_god_max50

    HarrietAlison

    5 months ago

    470 comments

    It is nice to have a put together list of sales books. I certainly would have no idea which ones would be considered the best. thank you!!!!!!!!!!!

  • Cimg0131-1_max50

    jackpariseau

    5 months ago

    92 comments

    Good list. Perhaps missing a few on the notivational side but if I had to choose 20 (hard choice) these would all compete.

  • Sc000229a4_max50

    LeslieNewYork2

    5 months ago

    8 comments

    Thank You! I was at a NYC bookstore yesterday in the business section of Sales, and there was hundreds of books on the topic. How ironic that I pulled half of the books from this list to peruse.
    I am so ecstatic, today you listed the Top 20 must have for Sales. Excellent Choice!

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